Description
An overview of the sport management profession, focusing on its foundational aspects and current topics from the field. The course includes a survey of management principles in relation to planning, organizing, managing, and staffing sport organizations. Topics include, but are not limited to, types of sport organizations, sport marketing, sport finances, ethics, legal issues in sports, sport communication and sport analytics.
Course Learning Outcomes
- Be able to describe the history of sport management and its principles
- Be able to discuss the areas of the amateur sport industry
- Be able to explain the professional sport industry
- Be able to describe and explain the sport industry support segments
- Be able to summarize lifestyle sports
- Be able to discuss strategies for career success in sport management
Semester
Fall